Tuesday, September 6, 2011

Tuesday Apple Rumors: Free Fox Download — For a Limited Time

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tdp2664 InvestorPlace Here are your Apple news items and rumors for Tuesday: Free Fox Shows on iTunes: News Corp. ( NASDAQ : NWS ) is unpredictable when it comes to the digital availability of Fox television programming. One second, it’s restricting access to its content on Hulu , and the next it’s giving shows away for free before they’ve even aired on television. According to a Tuesday report at All Things Digital , Fox is giving away a free download of the first episode of The New Girl , a new sitcom starring Zooey Deschanel. The show will be available through Apple ‘s ( NASDAQ : AAPL ) iTunes as well as Hulu and Fox’s homepage until Sept. 28 when the show premieres on regular television. After that, the free downloads will expire and new episodes won’t be available online until eight days after their air date. It’s a strong promotion, but News Corp. is underestimating just how short its audience’s attention span is. Offering something instant and free to the customer and then making them wait for more is a guaranteed way to invite the audience to find entertainment elsewhere. iPhone 4 Keeps it Real Ahead of iPhone 5: If the rumors are true, the iPhone 5 might hit stores in just one month. Big product releases, especially from Apple, are usually preceded by a slow down in purchasing of older products. The iPhone is bucking that trend, according to T. Michael Walkley, an analyst with Canaccord Genuity. In a Tuesday note to investors (via Apple Insider ), Walkley said that even with two new models of iPhone coming out this fall, the iPhone 4 still is the leading smartphone in sales with both Verizon (NYSE: VZ ) and AT&T (NYSE: T ). Not only that, but the entry-level iPhone 3GS, a model now two years old, remains the second-best-selling device with AT&T. Ultrabooks on the Down Low: Intel ( NASDAQ : INTC ) and its numerous manufacturing partners are hoping to give the portable PC market a jolt with its new ultra-light, ultra-slim Ultrabook laptops. A Tuesday report at DigiTimes (via TUAW ) said the MacBook Air’s popularity might be limiting a number of Ultrabook debuts . Just 50,000 Ultrabook models from Lenovo, Asustek, Acer and Toshiba will ship this fall. Apple, meanwhile, is expected to ship around 15 million MacBook Air laptops by the end of the year. As of this writing, Anthony John Agnello did not own a position in any of the stocks named here. Follow him on Twitter at



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