Tuesday, September 6, 2011

Tuesday Apple Rumors: Free Fox Download — For a Limited Time

Here are your Apple news items and rumors for Tuesday: Free Fox Shows on
iTunes: News Corp. (NASDAQ: NWS ) is unpredictable when it comes to the digital
availability of Fox television programming. One second, its restricting access
to its content on Hulu , and the next its giving shows away for free before
theyve even aired on television. According to a Tuesday report at All Things
Digital , Fox is giving away a free download of the first episode of The New
Girl , a new sitcom starring Zooey Deschanel. The show will be available through
Apple s (NASDAQ: AAPL ) iTunes as well as Hulu and Foxs homepage until Sept. 28
when the show premieres on regular television. After that, the free downloads
will expire and new episodes wont be available online until eight days after
their air date. Its a strong promotion, but News Corp. is underestimating just
how short its audiences attention span is. Offering something instant and free
to the customer and then making them wait for more is a guaranteed way to invite
the audience to find entertainment elsewhere. iPhone 4 Keeps it Real Ahead of
iPhone 5: If the rumors are true, the iPhone 5 might hit stores in just one
month. Big product releases, especially from Apple, are usually preceded by a
slow down in purchasing of older products. The iPhone is bucking that trend,
according to T. Michael Walkley, an analyst with Canaccord Genuity. In a Tuesday
note to investors (via Apple Insider ), Walkley said that even with two new
models of iPhone coming out this fall, the iPhone 4 still is the leading
smartphone in sales with both Verizon (NYSE: VZ ) and AT&T (NYSE: T ). Not only
that, but the entry-level iPhone 3GS, a model now two years old, remains the
second-best-selling device with AT&T. Ultrabooks on the Down Low: Intel (NASDAQ:
INTC ) and its numerous manufacturing partners are hoping to give the portable
PC market a jolt with its new ultra-light, ultra-slim Ultrabook laptops. A
Tuesday report at DigiTimes (via TUAW ) said the MacBook Airs popularity might
be limiting a number of Ultrabook debuts . Just 50,000 Ultrabook models from
Lenovo, Asustek, Acer and Toshiba will ship this fall. Apple, meanwhile, is
expected to ship around 15 million MacBook Air laptops by the end of the year.
As of this writing, Anthony John Agnello did not own a position in any of the
stocks named here. Follow him on Twitter at

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