Sunday, October 24, 2010

McDonald’s Restaurants to Raise Menu Item Prices; MCD Stock ended last week in Green NYSE

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The economy is slow to recover and businesses are making the necessary changes to stay afloat while finances continue to stabilize. McDonald’s, one of the largest fast food chains in the world, is considering a change for their business. The cost of commodities is forcing a change. According to McDonald’s, the franchise is the leading global foodservice retailer with more than 32,0000 local restaurants and serves more than 60 million people in 117 countries worldwide. Throughout the world, each franchise is owned and operated by independents. McDonald’s is famous for their fries, Big Mac, Quarter Pounder, Chicken Nuggetts, Egg McMuffin and various other menu items that have lasted the test of time, due in part, to pricing. McDonald’s has been able to maintain a low price per item amount for the public but those prices are about to go up. The world economy is putting pressure on McDonald’s via the more expensive price of beef and cheese. McDonald’s has decided to pass on the more-expensive costs to it’s customers. McDonald’s Co. is prepared to raise it’s menu prices to offset the cost of more expensive commodities. McDonald’s CEO, Peter Benson, reports that commodity prices will jump in 2011 by 2 to 3% overall. It is only a matter of time until the public starts to see these increases in cost trickle down to the consumer via increased menu prices. Author: Stephen Johnson.

McDonald's Restaurants to Raise Menu Item Prices; MCD Stock ended last week in Green NYSE



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