Monday, May 2, 2011

IBM (NYSE:IBM) In Ivy League Tie-Up

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IBM (NYSE:IBM) and Yale have teamed up to train business students in analytics. IBM (NYSE:IBM) In Ivy League Tie-Up IBM (NYSE:IBM) Corp. and the Yale School of Management are collaborating on an academic program to teach a curriculum of analytics, which measures consumer sentiment and mines numerous sources of data to improve marketing and sales. Rob Ashe, the general manager of Business Analytics at IBM (NYSE:IBM) said that, "Social networks and mobile devices have reinvented the way people interact with company brands as massive amounts of data are being generated daily on media channels like Facebook and Twitter, consumer blogs and company Websites. With so much data resting within these sources, it is essential for the upcoming generation of business leaders to possess strong analytics skills to better harness and measure brand and customer opinion, so they can capitalize on new opportunities." IBM (NYSE:IBM) shares were at 170.58 at the end of the last day’s trading. There’s been a 7.1% movement in the stock price over the past 3 months. IBM (NYSE:IBM) Analyst Advice Consensus Opinion: Moderate Buy Mean recommendation: 1.83 (1=Strong Buy, 5=Strong Sell) 3 Months Ago: 1.59 Zack’s Rank: 7 out of 20 in the industry



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