Baidu.com, Inc. (NASDAQ:BIDU) launches iPhone app, ramps up mobile search
efforts, Sohu IT reports. The new app features eight categories of search
functions: webpage, images, news, maps, Baidu Answers, Baidu Encyclopedia, MP3,
videos. According to the report, the Baidu Search app is now ranking No.1 in the
Utilities category in Apples China App Store. The Android and Windows Phone 7
versions of the app is also being developed. Industry expert points out that
launching the app means Baidu is once again making a push into mobile Internet.
E Commerce China Dangdang Inc (NYSE:DANG) explains why it blocked Etao search
engines spider, TechWeb reports. The company said it blocked Etao spider because
the book reviews on Dangdang.com represent real user experience accumulated in
the past 12 years. It did not want these valuable contents to be crawled and
indexed. In addition, the company has recently formed children, maternity,
media, general merchandise, apparel, digital and electronic, e-book business
units, and a newly formed business line marketplace. The clear business line
differentiation and direct reporting lines help the company capture the growing
market opportunities and drive its operational efficiency. SINA Corporations
(NASDAQ:SINA) launches "Micro Videos" sub-channel in its video channel. This new
channel sources content from Sina Weibo, whose users can choose to submit their
uploaded videos to Sinas video channel. The submitted content is then reviewed
and selectively published on Sina Video. In addition, Sina Weibo is becoming an
important channel for driving traffic to other websites. The clickback rate on
Sina Weibo is much higher than that of other SNSs in China based on third party
reports. Renren Inc (NYSE:RENN) ranks first in a brand image survey by
CBNweekly, a highly respected Chinese business magazine. This survey shows
Renren.com became the No.1 company among social networking websites for the year
of 2011. In addition, Renren is increasingly a leading provider of
location-based services in China. About 60% of status updates on Renren sent
through smartphones contain location-based information, and 20% of photos
uploaded through smartphones also comewith location information attached. In
addition, LBS is increasingly being integrated with other services on the Renren
platform. Changyou.com Limited (NASDAQ:CYOU) provides hints about new content of
Tian Long Ba Bu 3. Some original design pictures for future versions have been
posted online. The pictures show that the theme for the next upgrade will very
likely represent a return to the peaceful "farms and gardens" from the previous
theme of continuous battles. In addition, Changyou has completed the acquisition
of 7Road, a leading web-based game company in China. Through the acquisition,
the company quickly established a leading position in the fast-growing web-based
game segment, which is an important part of its strategy to diversify beyond
MMORPGs.
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