Supermodel Gisele Stock Index Still Outperforms

Gisele Bunchen, the wife of football star Tom Brady, is the world's top earning
supermodel, according to Forbes . Gisele, who receives most of her income in
euros and Brazilian reals, is a celebrity endorser and spokesperson for numerous
products of many publicly traded companies. Back in 2007, I examined these
companies and built them into the form of a stock index, in order to compare
Gisele's stocks with the Dow Jones Industrial Average. The following graph shows
the return for both from last year. If you look at the returns from January 2011
to today, the Dow is up 11.2%, yet the Gisele Stock Index is up an incredible
25.7%. This return excludes Apple (AAPL), which used to be part of the index
because Gisele Bundchen appeared on the 'Get a Mac' advertisements to promote
the new line of Macintosh's a few years ago. If Apple was still in the index,
her return would be even higher. A selection of the stocks in her index include:
Volkswagon (VLKAY.PK) TV commercial spokesperson Polo Ralph Lauren Corp. (RL)
Advertising campaign face for Ralph Lauren, owned by Polo Ralph Lauren Corp.
Vivo Participacoes (VIV) Celebrity endorsement - largest mobile phone service
provider in Brazil and in South America News Corp. (NWSA) Starred in the comedy,
Taxi, in her movie debut, and The Devil Wears Prada, both produced by 20th
Century Fox, a division of News Corp. Procter & Gamble (PG) Celebrity
endorsement, increased Pantene's sale in Brazil by 40%. Disney (DIS) Celebrity
endorsement - appeared in the 'Year of a Million Dreams' celebration photoshoot
For a free list of stocks in the Gisele Stock Index , go to
WallStreetNewsNetwork.com. Other celebrity stock indexes you may be interested
in include the Heidi Klum Stock Index , the Eva Longoria Stock Index , the
Angelina Jolie Stock Index , the Jessica Alba Stock Index , the Nicole Kidman
Stock Index , the Freida Pinto Stock Index , and the Supermodels Stock Indices .
Assumptions: The Gisele Index is a price-weighted index, similar to the Dow
Jones Industrial Average. It includes reinvested dividends. Disclosure: Author
owned DIS, NWSA, and AAPL at the time the article was written. No celebrity
endorsement expressed or implied. By Stockerblog.com