Supermodel Gisele Outperforms the Dow

Did you happen to see the Victoria's Secret fashion show on TV the other night?
Supermodel Miranda Kerr wore a $2.5 million diamond-studded bra . Who can afford
such apparel? Well, Gisele Bündchen, the richest supermodel in the world, for
one. Gisele is the wife of football star Tom Brady, is still in first place in
terms of supermodel earnings, making approximately $45 million per year. Heidi
Klum is in second place at $20 million, with Kate Moss in third place at $13.5
million. In fourth place is Adriana Lima at $8 million and Alessandra Ambrosio
with $5 million per year according to Forbes . Gisele, who receives most of her
income in euros and Brazilian reals, is a celebrity endorser and spokesperson
for numerous products of many publicly traded companies. If you look at these
companies and build them into the form of a stock index, you can see how
Gisele's stocks compare to stocks in general. Tracking the stocks she is
connected with from January of 2007, the Gisele Bundchen Stock Index has
substantially outperformed the Dow Jones Industrial Average. A selection of the
stocks in her index include: Volkswagon (VLKAY.PK) TV commercial spokesperson
Polo Ralph Lauren Corp. (RL) Advertising campaign face for Ralph Lauren, owned
by Polo Ralph Lauren Corp. Vivo Participacoes (VIV) Celebrity endorsement -
largest mobile phone service provider in Brazil and in South America News Corp.
(NWSA) Starred in the comedy, Taxi, in her movie debut, and The Devil Wears
Prada, both produced by 20th Century Fox, a division of News Corp. Procter &
Gamble (PG) Celebrity endorsement, increased Pantene's sale in Brazil by 40%.
Disney (DIS) Celebrity endorsement - appeared in the 'Year of a Million Dreams'
celebration photoshoot The Gisele Index is UP 41% since January 2007 versus the
Dow which was DOWN 4% during the same period. Since January 2008, Gisele was up
39% versus a drop of 4% for the Dow. And since January 2009, Gisele rose 67%.
You can access a free list of stocks in the Gisele Index at
WallStreetNewsNetwork.com. Apple (AAPL) used to be part of the index because
Gisele Bundchen appeared on the 'Get a Mac' advertisements to promote the new
line of Macintosh's a few years ago. If Apple was still in the index, her return
would be significantly higher. Other celebrity stock indexes you may be
interested in include the Heidi Klum Stock Index , the Eva Longoria Stock Index
, the Angelina Jolie Stock Index , the Jessica Alba Stock Index , the Nicole
Kidman Stock Index , the Freida Pinto Stock Index , and the Supermodels Stock
Indices . Assumptions: The Gisele Index is a price-weighted index, similar to
the Dow Jones Industrial Average. It includes reinvested dividends. Disclosure:
Author owned DIS, NWSA, and AAPL at the time the article was written. No
celebrity endorsement expressed or implied. By Stockerblog.com