Monday, October 10, 2011

Chase, Capital One, Bank of America Offer Credit Card Rewards; Cash Back to Attract Customers Above Average Credit Scores and Spending Habits

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dow2664 Americans are moving towards utilizing credit again. Why wouldn’t they with the incentives that many credit card companies are using as incentive. Credit card cash back rewards, free gas, additional airline miles are common incentives that the major credit card companies are utilizing in an effort to draw even more of the American population into using credit. Prominent companies are utilizing this strategy. Capitol One Financial Corp, BanK of America Corp., and Chase all offer credit card programs laced with attention grabbing incentives. The companies are even utilizing data analysis to send these offers out to the safest bets. The companies are reviewing credit scores and spending habits and sending these offers out to those individuals that rate above average in both categories. This strategy is in response to the previous credit and debt crisis in which many Americans and companies found themselves. One should note that the high rewards often come with a catch, higher interest rates. The companies are doing what they can to turn a profit. Bank of America continues to struggle but finished the last session stronger. Bank of America closed out the last trading session in the green by 2.54 percent at 6.05. Frank Matto



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